SPORTFIVE announces a partnership with NIBE, a renowned global group specializing in intelligent, energy-efficient indoor comfort solutions. NIBE has joined forces with SPORTFIVE as an official partner of the 26th IHF World Women’s Handball Championship, further enhancing the championship’s marketing endeavors..
The collaboration between SPORTFIVE and NIBE for the upcoming IHF World Women’s Handball Championship in Denmark, Norway, and Sweden is set to elevate the tournament’s profile to new heights. As part of this partnership, NIBE will benefit from extensive exposure through various high-reach TV-relevant advertising mediums, including LED perimeter boards and floor stickers. Additionally, NIBE will be granted a substantial ticket allocation, offering its stakeholders a unique opportunity to witness the excitement of world-class handball firsthand.
The IHF World Women’s Handball Championship is a premier international sporting event scheduled to take place from November 29 to December 17, 2023. This championship unites top-level athletes and passionate fans from across the globe. NIBE’s steadfast commitment to sustainability aligns harmoniously with the championship’s core principles, which prioritize sportsmanship and environmental responsibility. This alignment underscores the broader significance of the event, extending beyond athletic competition.
“Handball is a sport that reflects power, technology and passion, just like our advanced heat pumps. The Swedish women’s handball team has proved really exciting to follow and attracts a wide audience. The sport has great international interest, but is also deeply rooted in the Nordic countries and Europe. This gives us a unique opportunity to increase our visibility in some of our most important and growing markets. We are proud to support these talented athletes and look forward to being part of their journey of success, says Klas Dahlberg, Business Area Manager for NIBE Climate Solutions.”
Dr. Hassan Moustafa, President of the International Handball Federation (IHF), expressed his enthusiasm for the partnership, saying, “We are always looking to make handball more visible throughout the world and the partnership with NIBE just confirms that the sport has become more and more attractive for different sponsors. We are glad to see that our efforts are getting more and more appreciated and we welcome NIBE to the big handball family.”
Robert Müller von Vultejus, Chief Growth Officer at SPORTFIVE, emphasized the significance of this partnership: “At SPORTFIVE, we are committed to connecting visionary brands with the world of sports, and our role in bringing NIBE and the IHF together is a testament to our dedication. This partnership not only strengthens the IHF World Women’s Handball Championship but also underscores the growing importance of sustainability in the sports industry. We are confident that this collaboration will be a resounding success, benefiting all parties involved.”